If you read my post from yesterday (Time for Small Businesses to invest in Facebook?) I think that this may finally be a marketing opportunity for many small businesses. Below are some of the articles I found to research my investigation: How to use Facebook Places Facebook’s How to Video A Field Guide to Using [...]
If your products or services are of interest to women with children at home engage them on online social networks. Retail Advertising and Marketing Association says that Moms are more likely to use Facebook (60.3%), MySpace (42.4%) and Twitter (16.5%) than average adults (50.2%, 34.4%, 15.0%, respectively), according to the survey conducted by BigResearch. In [...]
OK – You have taken the time and you have a great website for your bike shop. It has great information about your products, services, technical information and events. But how do you show your passion or expertise for cycling. The answer is your blog. A bike shop blog can be fun, build your reputation [...]
Advertising Age had an article about the work of Anderson Analytics identifying Social Network users’ likely interests, buying habits, media consumption and more for marketers. The research shows that restaurants, and other social facilitating businesses should participate in Social Networking Below are some interesting excepts from the article …Today 110 million Americans, or 60% of [...]
The single most powerful form of communications is word of mouth. The Corporate Culture Customer Trust Index 2006 showed that comments from trusted acquaintances topped the poll of trusted channels of communications. In simple terms, successful businesses continue to strive to make the customer experience memorable so that each customer becomes your advocate. The more [...]
