If you are smart, you are getting everyone of your customers names and email addresses. You want them so you can send them timely information about promotions, sales, events or other information about your business and services. But that is what you want. What is the reason that your customers what to give you their [...]
I have used many different Email Marketing services but at this point I believe the decision comes down to two services; Constant Contact and MailChimp. Both of these services do a great job. Constant Contact is more mature having more templates and a better html editor. It is more expensive, but if you are new [...]
The answer is simple. Keep your main data base of customer information in one place. By keeping a single database of your customer information you will keep greater quality and minimize duplication of customers. For most retail stores it probable location is either in their the Point of Sale System or their accounting system. The [...]
