In 2010, the properly informed Yellow Pages customer has all the advantage in negotiating with any of the Yellow Pages Providers. Today advertising in Yellow Pages is only one of many ways new customers can learn about your products and services. You have strong alternatives and Yellow Pages knows it. Yellow Page Providers need your [...]
Bringing Guerrilla Internet Marketing together for Bike Shops – Case Study #3 I thought it would be useful to discuss how all the Guerilla Marketing tools come together for the local bike shop. The example below was for the promotion of a bi-annual bike swap meet. Results: More than 200 people came to the swap [...]
Ten Days ago, Karen T. called me asking if I could help her with marketing her Interior Design company, Beyond Words Design. She worked with Mechele from San Diego Kravet and Mechele referred Karen to me. We agreed that as a local business getting on the first page of Googles Local Search was job #1. [...]
