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	<title>E David Callender Consulting &#187; Blog</title>
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	<link>http://edcallender.com</link>
	<description>The Small Business Advantage of leveraging the Internet</description>
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		<title>Google Places importing wrong review ratings</title>
		<link>http://edcallender.com/2010/07/15/google-places-importing-wrong-review-ratings/</link>
		<comments>http://edcallender.com/2010/07/15/google-places-importing-wrong-review-ratings/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 13:47:18 +0000</pubDate>
		<dc:creator>Dave Callender</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Group Emails]]></category>
		<category><![CDATA[local business listing]]></category>
		<category><![CDATA[Google Places]]></category>
		<category><![CDATA[Local Search]]></category>
		<category><![CDATA[reviews]]></category>

		<guid isPermaLink="false">http://edcallender.com/?p=1184</guid>
		<description><![CDATA[The greatest asset for a business&#8217;s  Local Business Listing is favorable reviews placed on the listing  by satisfied customers.  New customers seeing a poor review rating can drive customers to pass you by and contact your competitors. Hopefully this will be a short term problem, but you should check your business listing on Google Places.  <a href='http://edcallender.com/2010/07/15/google-places-importing-wrong-review-ratings/'>[...]</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Google Tags plus First Page equals New Customers</title>
		<link>http://edcallender.com/2010/07/07/google-tags-plus-first-page-equals-new-customers/</link>
		<comments>http://edcallender.com/2010/07/07/google-tags-plus-first-page-equals-new-customers/#comments</comments>
		<pubDate>Wed, 07 Jul 2010 14:51:57 +0000</pubDate>
		<dc:creator>Dave Callender</dc:creator>
				<category><![CDATA[Featured Products]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Group Emails]]></category>
		<category><![CDATA[Google Tools]]></category>
		<category><![CDATA[Local Search]]></category>
		<category><![CDATA[Marketing Tactics]]></category>
		<category><![CDATA[Restaurant Promotion]]></category>
		<category><![CDATA[local business listing]]></category>
		<category><![CDATA[Google Places]]></category>
		<category><![CDATA[Google Tags]]></category>

		<guid isPermaLink="false">http://edcallender.com/?p=1160</guid>
		<description><![CDATA[At $25.00 per month, paying for Google newest advertising tool Google Tags within Google Places can be a great value.  Several of my clients are starting to use Google Tags and seeing results. Last week I posted a description of what is Google Tags, I thought it would be useful to see a real life <a href='http://edcallender.com/2010/07/07/google-tags-plus-first-page-equals-new-customers/'>[...]</a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Places Rolls out Tags</title>
		<link>http://edcallender.com/2010/06/29/google-places-rolls-out-tags/</link>
		<comments>http://edcallender.com/2010/06/29/google-places-rolls-out-tags/#comments</comments>
		<pubDate>Tue, 29 Jun 2010 19:26:54 +0000</pubDate>
		<dc:creator>Dave Callender</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Group Emails]]></category>
		<category><![CDATA[local business listing]]></category>
		<category><![CDATA[Google Places]]></category>
		<category><![CDATA[Google Tags]]></category>

		<guid isPermaLink="false">http://edcallender.com/?p=1143</guid>
		<description><![CDATA[Up until the last few weeks, Google places has been a free tool for local businesses to promote their business. If you have not verified your business within Google Places you need to do that now (Start here -Google Places).  If you have verified your listing within Google Places, the next step may be making <a href='http://edcallender.com/2010/06/29/google-places-rolls-out-tags/'>[...]</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Save Money &#8211; Evaluate your Yellow Pages Investment</title>
		<link>http://edcallender.com/2010/06/27/save-money-evaluate-your-yellow-pages-investment/</link>
		<comments>http://edcallender.com/2010/06/27/save-money-evaluate-your-yellow-pages-investment/#comments</comments>
		<pubDate>Sun, 27 Jun 2010 22:26:20 +0000</pubDate>
		<dc:creator>Dave Callender</dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[Featured Topics]]></category>
		<category><![CDATA[Google Group Emails]]></category>
		<category><![CDATA[Internet Search]]></category>
		<category><![CDATA[Local Search]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Yellow Pages]]></category>

		<guid isPermaLink="false">http://edcallender.com/?p=1034</guid>
		<description><![CDATA[In 2010, the properly informed Yellow Pages customer  has all the advantage in negotiating with any of the Yellow Pages Providers. Today advertising in Yellow Pages is only one of many ways new customers can learn about your products and services. You have strong alternatives and Yellow Pages knows it. Yellow Page Providers need your <a href='http://edcallender.com/2010/06/27/save-money-evaluate-your-yellow-pages-investment/'>[...]</a>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Yelp Reviews back on Google Places</title>
		<link>http://edcallender.com/2010/06/04/yelp-reviews-back-on-google-places/</link>
		<comments>http://edcallender.com/2010/06/04/yelp-reviews-back-on-google-places/#comments</comments>
		<pubDate>Sat, 05 Jun 2010 00:38:01 +0000</pubDate>
		<dc:creator>Dave Callender</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Group Emails]]></category>
		<category><![CDATA[Marketing Tactics]]></category>
		<category><![CDATA[local business listing]]></category>

		<guid isPermaLink="false">http://edcallender.com/?p=1025</guid>
		<description><![CDATA[After Yelp walked away from a $500M offer from Google, Yelp reviews which were a prime source of reviews placed on Google&#8217;s local business listings (Now called Google Places), were removed.  Yelp reviews were still indexed by Google and would come up on searches, but were not integrated into a individual business Google Place.  Since <a href='http://edcallender.com/2010/06/04/yelp-reviews-back-on-google-places/'>[...]</a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Retailers – Get a Smartphone Now!</title>
		<link>http://edcallender.com/2010/05/26/retailers-get-a-smartphone-now/</link>
		<comments>http://edcallender.com/2010/05/26/retailers-get-a-smartphone-now/#comments</comments>
		<pubDate>Wed, 26 May 2010 14:41:38 +0000</pubDate>
		<dc:creator>Dave Callender</dc:creator>
				<category><![CDATA[Google Group Emails]]></category>
		<category><![CDATA[Local Search]]></category>
		<category><![CDATA[Marketing Tactics]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[local business listing]]></category>

		<guid isPermaLink="false">http://edcallender.com/?p=978</guid>
		<description><![CDATA[SMARTPHONE-A POWERFUL TOOL IN THE HANDS OF CONSUMERS Smart Phones are being used by consumers to make better purchases decisions , and retailers can&#8217;t afford to ignore its power.  A Smartphone combines  the  information of the internet with the geographic knowledge of GPS to create a unique tool.   While shopping, consumers can now compare <a href='http://edcallender.com/2010/05/26/retailers-get-a-smartphone-now/'>[...]</a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Places -What is it?</title>
		<link>http://edcallender.com/2010/05/12/google-places-what-is-it/</link>
		<comments>http://edcallender.com/2010/05/12/google-places-what-is-it/#comments</comments>
		<pubDate>Wed, 12 May 2010 21:21:41 +0000</pubDate>
		<dc:creator>Dave Callender</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Tools]]></category>
		<category><![CDATA[Local Search]]></category>
		<category><![CDATA[local business listing]]></category>

		<guid isPermaLink="false">http://edcallender.com/?p=926</guid>
		<description><![CDATA[Millions of people use Google every day to find places in the real world. Local businesses can claim or create their Place Page on Google through the Local Business Center, which enables them to verify and supplement their business information to include hours of operation, photos, videos, coupons, product offerings and more. Google has changed <a href='http://edcallender.com/2010/05/12/google-places-what-is-it/'>[...]</a>]]></description>
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		<slash:comments>0</slash:comments>
	
		<series:name><![CDATA[Google Places]]></series:name>
	</item>
		<item>
		<title>Google’s Nearby Places – Friend or Foe of Local Business?</title>
		<link>http://edcallender.com/2010/05/11/googles-nearby-places-friend-or-foe/</link>
		<comments>http://edcallender.com/2010/05/11/googles-nearby-places-friend-or-foe/#comments</comments>
		<pubDate>Tue, 11 May 2010 14:51:56 +0000</pubDate>
		<dc:creator>Dave Callender</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Local Search]]></category>
		<category><![CDATA[Newsletters]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[local business listing]]></category>

		<guid isPermaLink="false">http://edcallender.com/?p=863</guid>
		<description><![CDATA[If you do not already know, I am a big fan of Google&#8217;s Local Business Listing, now called Google Places. For local businesses, it can be the most effective way to get new business and it is free from Google. Google wants you to embellish your Google Place, but Google has control of it, not <a href='http://edcallender.com/2010/05/11/googles-nearby-places-friend-or-foe/'>[...]</a>]]></description>
		<wfw:commentRss>http://edcallender.com/2010/05/11/googles-nearby-places-friend-or-foe/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
		<series:name><![CDATA[Google Places]]></series:name>
	</item>
		<item>
		<title>Keep Secure on Facebook</title>
		<link>http://edcallender.com/2010/05/06/keep-secure-on-facebook/</link>
		<comments>http://edcallender.com/2010/05/06/keep-secure-on-facebook/#comments</comments>
		<pubDate>Thu, 06 May 2010 18:06:22 +0000</pubDate>
		<dc:creator>Dave Callender</dc:creator>
				<category><![CDATA[Reviews of Products and Business]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://edcallender.com/?p=860</guid>
		<description><![CDATA[Saw an article on Consumer Reports about Facebook &#8211; 7 things to stop doing now on Facebook. Good discussion.  Things not to do are: Using a weak password Leaving your full birth date on your profile Overlooking useful privacy controls Posting your child&#8217;s name in a caption Mentioning that you&#8217;ll be away from home Letting <a href='http://edcallender.com/2010/05/06/keep-secure-on-facebook/'>[...]</a>]]></description>
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		<slash:comments>0</slash:comments>
	
		<series:name><![CDATA[Social Marketing]]></series:name>
	</item>
		<item>
		<title>Collect Your Customer’s Emails Addresses</title>
		<link>http://edcallender.com/2010/05/05/collect-your-customers-emails/</link>
		<comments>http://edcallender.com/2010/05/05/collect-your-customers-emails/#comments</comments>
		<pubDate>Wed, 05 May 2010 14:36:59 +0000</pubDate>
		<dc:creator>Dave Callender</dc:creator>
				<category><![CDATA[Google Group Emails]]></category>
		<category><![CDATA[Marketing Tactics]]></category>
		<category><![CDATA[Newsletters]]></category>

		<guid isPermaLink="false">http://edcallender.com/?p=838</guid>
		<description><![CDATA[Building a relationship with your customers, so they come to know, like and trust you is the best way to keep them returning to your business. Today social media is all the rage for keeping in touch with your customers. If you are not Blogging, Twittering or posting on Facebook you feel like you are <a href='http://edcallender.com/2010/05/05/collect-your-customers-emails/'>[...]</a>]]></description>
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		<slash:comments>1</slash:comments>
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